
For some reason my initial visit to Coudal.com is burned into the browser history of my brain. It may be due to the fact that the person who introduced me to the website/firm/brand, Jon Mueller, is someone I like and respect (his intro was something akin to “click around and try to tell me what they do”). But I suspect it has more to do with the fact that long after my first foray into the world of Coudal they’ve consistently delivered a fun (and occasionally quite useful) experience in a crowded online world.
Recently, in conjunction with Portland’s Draplin Design Co., they’ve launched their latest ‘CP Thing’, Field Notes.
3, 48-page, 3.5″ X 5.5″ notebooks (and a couple of surprises… a pencil, a pen, and a Fleet Vehicle Identification Symbol System sticker).
A simple idea, brilliantly executed. And not only an extension of their brand, but the type of item that somehow captures the imagination of those of us who enjoy ideas that are sublime in their detail and thorough in their implementation.
When produced with such passion, a brand becomes music.
It’s a level of detail that we strive for every day here at Burst Labs and The Burst Collective… whether it’s recording low-bitrate samples for our vintage video game soundtrack collection (Degenerate Gamer), hiring legit mullet-sporting lead guitarists for our tribute to 80s hairbands (Blind Allegiance), or recording members of Johnny Cash’s band for our vintage gospel songs (Southern Fried Gospel)… we hope to inject an authentic and genuine passion for the tiniest of details in each of our productions.
So, anyway, yup… we ordered a set of Field Notes. They arrived yesterday.
I’ve spent the better part of an hour today grabbing photos, uploading files, typing this post. What is it about certain brands that elicits passionate cult followings?
Check out the pic of the Field Notes pen sitting in our compressor rack. No, it doesn’t have any practical purpose. Just thought it looked kinda cool.
I do have actual plans for my Field Notes set, to be sure. I delivered one of them to Studio A at Burst HQ for us to use in documenting our recording sessions. The grid paper printed on the pages will come in quite handy for studio layout details, and the mini ruler along the edge of the back cover will help us measure tight microphone placements that we may need to repeat for a client someday :

The second book is headed for my car (along with the Fleet Identification sticker), where I’ll record business travel mileage.
Of course, as a songwriter and producer I’ll be keeping the third Field Notes by my side at all times, ready to jot down details of a pre-alarm-clock dream or an inspired lyric or melody.
I’ll have to grab another 3-pack for shoddy sketches (Practical Application no. 5), big ideas/insights (no. 11), and my last will and testament (no. 30), all great ideas included inside the back cover.
Keep up the inspiring work, guys! [dh]
