New Artist : The Real Efforts Of Real People

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The music of summer, for those of us in the US, at least, is a highly personalized library… yet much of it becomes part of the national lexicon.

There is, of course, the ubiquitous Pet Sounds, by The Beach Boys - arguably the All Time Greatest summer album.

For me it has often been the New Radicals’ Maybe You’ve Been Brainwashed Too that has brought to mind sunshine and bikinis, though for no specific reason other than it was always on my car stereo the summer after I moved to LA.

So in that spirit we want to introduce you to The Real Efforts Of Real People, a band whose music somehow always makes me think of summer. Matt (here at Burst HQ) thinks of TREORP in a more melancholy light, perfect for rainy days.

But who says it can’t rain in summer? I say both are possible… which is but one of many, many reasons to dig this new band.

Ben West (recently out on tour with Brooke Fraser in Australia) and Kristopher Pooley (keys and musical director for Gwen Stefani of No Doubt) form this musical duo hailing from Detroit, and have managed to craft music full of mood and nuance while maintaining an air of lighthearted seriousness.

Matt weighs in :

Furthering the cause of indie melancholia made known by such luminaries as M. Ward, Eels, Iron & Wine, and Wilco, The Real Efforts Of Real People wrap their hard-luck stories and slice-of-life portraits in a lush aural blanket. Piano, guitar, and analog atmospherics abound, and if I had listened to Daniel 2 months ago, I would have been raving about them since then. [ms]

Anyway, we’re thrilled to bring you some fantastic music from the latest talented artists to join Burst Labs.

Stand out favorites here at Burst include :

Second Life

Prole Subliminal

What The People Are Saying

Of course, their whole catalog is available for select license opportunities right here.

So, enjoy. Fire up the grill or grab an umbrella. Rain or shine, The Real Efforts Of Real People bring genuine and real music to the world, and we’re happy we get a chance to tell you about their songs. [dh]